How to Get a Business Pinterest Account
If you use Pinterest to promote your business, you should get a business account. Per Pinterest terms of service: If you want to use Pinterest for commercial purposes, you must create a business account and agree to our Terms of Service.
Besides, with a personal account, you won’t see your analytics, but with a Pinterest Business Account, you get access to new features as soon as they are available, use rich pins, and run ads. Plus, a business account is FREE!
If you already have a personal account, you have a few options. One easy thing to do is switch your personal account to a business account and lock your personal boards. Locked boards are sometimes called secret boards. You don’t have to make your non-business boards secret. It’s up to you. I recommend that clients keep most non-business boards secret so that Pinterest can know how to categorize their accounts. If you do this, your followers and pins will remain the same.
You can also switch between personal and business accounts. This is a newer feature called linking your accounts. You can use the same email and password for both accounts. In addition, you can link up to four business accounts to a personal Pinterest account.
To see your analytics, get access to new features as soon as they are available, use rich pins and run ads, you will need a business account.
Step-by-Step Guide
- Log into your personal Pinterest account
- From the top-right of your screen, click the directional down arrow.
- Then click Add account.
- Under Create a free business account, click Create
- Click Create a linked business account
- Click Create linked account
- Fill out the fields to Build your profile, then click Next
- Fill out the fields to Describe your business, then click Next
- Select if you want to run ads, then click Next
- Select where to start or click the X icon to visit your linked Pinterest business account.
You don’t have to decide about running ads now. You can update your profile anytime.
P.S. They have added more characters to all profiles if you’ve had a Pinterest account for a while. Optimize your Pinterest account with more keywords!
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