Creating Content Pillars as Part of Your Marketing Strategy

Are you drowning in content creation, wondering what to post, or feeling like you’re throwing spaghetti at the wall to see what sticks? As a Pinterest manager, I see how important content can be to marketing. What is one of the first steps to help you avoid staring at a blank screen? Enter content pillars. … Read more

Scorpio Season: How the Water Sign Can Shape Your Business

It’s Scorpio season. A time when the air grows crisper, the nights draw in, and a certain intensity settles over the world. As we leave the balancing scales of Libra behind and plunge into the depths of Scorpio, you might feel a shift in your business, too. But what does this water sign, with its … Read more

From Overwhelm to Impact: How Pinterest Templates Can Shift Your Marketing

As a fellow solopreneur, you know the juggling act of running a business. You pour your heart into creating amazing products or services, but the marketing falls by the wayside. You know Pinterest’s potential, but designing eye-catching pins feels like one more impossible task. What if I told you there’s a way to create professional, … Read more

Your Business and Virgo Season: How to Harness the Power of Details

Ah, Virgo season. The time of year when the spotlight shines on the meticulous, the hardworking, and the lovers of all things organized. From August 24 to September 23, Virgo energy takes center stage, bringing practicality and attention to detail that can be a game-changer for your business. Understanding Virgo Energy Before we discuss how … Read more

How to Take a Vacation as a Small Business Owner – Have a Backup Plan

Building an online business is fantastic and fulfilling. At the same time, it has its own set of hurdles. One of the largest is that you can run your company when you are not even there. You will need to take time off at some point – whether a long-overdue vacation or because Life (or … Read more

Pinterest’s Strengths and Weaknesses for Businesses

Pinterest strengths and weakness. Pros and cons on a board with a person pointing to the sign.

Social media marketing can be overwhelming for small business owners. While Facebook and Instagram often dominate the conversation, Pinterest offers a unique opportunity. It’s a platform that allows you to showcase your products and connect with a targeted audience visually. Pinterest is more like a search engine than Facebook.  With less competition than other platforms, … Read more

10 Lead Magnet Ideas for Life Coaches

As a life coach, you understand the power of guidance. You help your clients navigate life’s challenges and reach their full potential. However, you must attract them to your services before they can benefit from your coaching. That’s where lead magnets come – valuable resources that showcase your expertise and draw potential clients into your … Read more

Strategies for Managing Overwhelm in Growing a Small Business

Anxiety happens when you think to have to figure out everything all at once. Breathe. You’re strong. You got this. Take it day by day.

As a business owner, there’s nothing like the thrill of seeing your company grow. Sales are up, customers are happy, and everything seems to fall into place. But with growth comes new responsibilities and challenges that can quickly derail your momentum. You may start feeling overwhelmed with all that you have to do in your … Read more

Aries Season and the Journey to Business Success

Aries, the first sign of the zodiac, symbolizes the entrepreneurial spirit. With a fiery spirit, Aries embodies action, initiative, and the pure energy of new beginnings. This sign rules from March 20 to April 19, when the world awakens from winter’s slumber and embraces the promise of spring. What Aries Season Means for You Change … Read more

How to Create a Content Calendar for Your Business

Attention all small business owners: Wondering how to create a content calendar to manage your website or social media content? You’re in luck! With a few simple steps, you can create a content calendar that will help you keep track of your content and ensure your content is consistent and effective. Use a content calendar … Read more

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